Author: kristinmcooke
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Three Lessons from Elisabeth Wang
I met Elisabeth Wang on Zoom in 2021. We are both a part of ICology, a community built for internal communications professionals. The purpose of the Zoom call was to introduce ICology’s new mentorship program, where one seasoned professional would formally mentor an up-and-coming internal communicator for a year. Elisabeth spoke about the importance of…
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My Seat at the Table: When a PDF Changed My Life
I’ll set the stage. February 2020. Companies in the United States started realizing they couldn’t stay silent about COVID-19. Employees were growing anxious as more and more people contracted the sickness that we didn’t know a lot about. People were dying – companies needed to speak up. Personally, I had been managing employee communications for…
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A Festivus Grievance and Free Mittens
On December 23, communications professionals gathered virtually to celebrate Festivus. The event, hosted by internal communications community ICology, was an homage to the snarky holiday that originated on the sitcom Seinfeld where loved ones gather to air their grievances, share feats of strength, and the only decoration needed to celebrate the occasion is a metal pole. The event began…
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16 Questions: Year-in-Review Reflection
“Life can only be understood backwards; but it must be lived forwards.” ― Søren Kierkegaard Each year-end, I make a point to spend some time reflecting on the previous twelve months. Looking back on the previous year gives me a sense of clarity as the new year begins. I take some time to remember my big wins…
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Consistency Builds Trust
Why is consistency so important, especially in employee communication? Consistency builds trust. Consider the anxiety you would experience if every Chick-Fil-A location let their staff make their famous chicken sandwich however they liked. The Phoenix locations use banana peppers instead of pickles. The Seattle locations decide not to use breading, but serve the sandwich oven-roasted.…
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How I Became a Morning Person
Beginning this month, I made a major life change: I became a morning person. Who says you have to wait for January 1st to roll around in order to decide to make improvements to your life? I chose the first Monday in June, and here’s how I did it: 1. Determination I can’t tell you…
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The Skimm
A good friend told me about “The Skimm” when we were chatting about ways we get the news. The discussion revolved around the premise that, as far as news is concerned, it’s not same-old, same-old. Now more than ever people are getting their news digitally, which brings us back to “The Skimm.” “The Skimm” is…
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Book Review: “You are a Badass”
Last Spring, my Revenue & Referral group decided to read and discuss “You are a Badass: How to Stop Doubting Your Greatness and Start Living an Awesome Life” by Jen Sincero. I found it in the self-help section at Barnes & Noble, which was appropriate since the author claims on the back cover it’s the…
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Meta Women’s Network Spotlight
I started as the Marketing Coordinator at Meta on November 9, 2015. I was drawn to Meta by our humanitarian mission and reputation as a community bank. Meta has given me the opportunity to be a part of an amazing team and work alongside some of the best in the industry. Before Meta, I worked…
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Book Review: “The Go-Giver”
Through the Embe Women’s Leadership Program I was paired with a mentor. I personally requested City Councilwomen Christine Erickson because I know we share many of the same values. I look forward to posting about my year of mentorship in a few months. But for today, I’m reviewing the book she gave to read during…
Kristin M. Cooke 